Why a Moment Can’t Replace a Movement

We are at the tail end of what has become popularly known as “Women’s Month.” Another March, another round of celebration. And just like clockwork,...

reputationtoday.in

Handling Internal Conflicts in PR Teams: A Guide for Team Leaders

In the dynamic arena of public relations, effective teamwork is crucial for achieving success. However, challenges can emerge when team members feel undervalued, ignored, or...

reputationtoday.in

When PR Meets Marketing: Stories And Strategies That Spark Together

In today’s dynamic landscape of communication, the lines between PR and marketing have blurred, forming a potent amalgamation that shapes how brands engage with audiences. ...

reputationtoday.in

How AI’s rewriting Bollywood: The PR and marketing mash-up you didn’t see coming

Let me throw a question your way: What’s the secret sauce behind Bollywood’s ability to keep millions hooked? It’s the connection, isn’t it? The dazzle,...

reputationtoday.in

AI in Corporate Communications: 7 Questions Every Communicator Should Be Asking

AI is everywhere and in everything today. It is  redefining the way businesses operate, and corporate communications is no exception. From automating media monitoring to...

reputationtoday.in

Transit To A Stress Repellent Mindset

Stress today has developed to be a silent killer of physical and mental health. With each passing day, stress develops further in our system. Toxic...

reputationtoday.in

The Jugaad Approach to Public Relations: Can Frugal Innovations Drive Big Campaigns?

Budgets often determine the scale and impact of any PR campaign. In a country like India, known for its cost-effective tactics, many brands are taking...

reputationtoday.in

From FOMO to Fame: Nailing Hashtags & Headlines

It is said that timing is everything — and in communication, that couldn’t be truer. Send a ‘Happy Monday!’ email on a Friday, and you’ll...

reputationtoday.in

The Warm Hug of Home

What is it about familiar spaces and faces that make them so nurturing? I plugged back into the energy of my family in Delhi, Cookie,...

reputationtoday.in

Is Perfectionism Dead

Have you been seeing anti-perfectionism quotes on your social media handles such as, ‘make it exist first. Then make it perfect’ and ‘action before perfection’?...

reputationtoday.in

The New Generation of Young Leaders - Challenges and Opportunities

As we stand on the brink of a new era, it’s evident that a fresh wave of young leaders is emerging, ready to take on...

reputationtoday.in