Public Policy and Public Relations: An interesting intersection

After working as a public relations professional and delving into realms of public policy and its functioning, I found it as an intriguing combination. Thereafter,...

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Navigating the Shifts in Public Relations: Developing Strategies for a Dynamic Media Environment

The role of public relations (PR) has undergone significant transformation in a rapidly changing media landscape. Moving beyond traditional print and broadcast media, the emergence...

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Marketing Makeover: Why Honesty is Now Non-Negotiable

In a world filled with numerous advertisements vying for our attention, it’s easy to become skeptical of the claims and promises plastered across screens and...

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Bridging the Divide: How PR Can Foster Understanding in a Diverse India

India is a kaleidoscope of cultures, religions, and landscapes and thrives on its very heterogeneity. However, this rich tapestry can also present challenges in fostering...

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Is your corporate life hijacking your personal identity

Have you ever noticed how your day is planned? I retired last month after almost four decades of professional service. As I adapt and adjust...

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Can’t help it, I’m just rude!

This is the fourth article in my column ‘Destination Mindset’ which is being written about some people who want to change their mindset but cannot...

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Gearing up for graduation

A line from the book ‘the covenant of water’ by Abraham Verghese helped me better understand a fleeting feeling I experienced and examine it. The...

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How branding became a life skill

Just like a pinch of salt brings out the sweetness of sugar in desserts, a pinch of nostalgia makes us appreciate all that has changed...

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An enduring corporate reputation needs the right notes and the rhythm

Corporate reputation isn’t just one thing.  It is the confluence of elements including market share, brand equity, leadership style, corporate behavior and customer satisfaction. The...

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Top Six Ways Empathy is a Catalyst for Effective Leadership

In my ongoing journey of doing my PCC (Level 2) from ICF, I have been studying deeper aspects of values and practices that help us...

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